Frasers Group expands portfolio with 8.9% stake in Currys

Fraser Group (LSE: FRAS) has recently acquired a notable 8.9% stake in Currys, according to regulatory filings unveiled on Monday. This comes on the heels of Frasers’ strategic alliance with AO World, an online competitor, just a week prior.

In a bid to tap into AO’s expertise in electricals and delivery, Frasers had initially revealed an 18.9% stake in AO last Monday, concurrently announcing their partnership agreement. The move was aimed at capitalizing on AO’s knowledge and experience in the sector.

Building on their momentum, Frasers bolstered their AO holding later in the week, further increasing it to 21.3%, thereby cementing their position as AO’s largest shareholder.

Frasers Group has consistently pursued strategic investments, leveraging such opportunities to cultivate fruitful relationships and partnerships with various retailers, suppliers, and brands.

This latest move follows Frasers’ recent escalation of its stake in online fashion retailer Asos to 10%, earlier this month. The diverse portfolio of Frasers Group includes ownership of brands like House of Fraser, Sports Direct, Flannels, and Jack Wills. Additionally, they hold a stake in the esteemed fashion label, Hugo Boss.